Rob Mellor - a brief overview.

Understanding the business model Lecturer at the Business School Author of 4 books on Internet business, innovation, entrepreneurship and management
Marketing on the Net PhD Over 10 years experience
Expert programmer University Lecturer in Computing Author of 4 books on programming
Technology Change Manager 2 large and 2 small successful BRP projects Experienced teacher and consultant
Scientist DSc Over 120 publications in journals incl. "Nature"

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